Art is my direction
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MINI-Born To Drive

MINI was born to turn chore rides into joy rides.
It was born with added performance over added cupholders.
It was designed for more than sitting in traffic. Or better yet, the garage.
Because MINI was born to drive.

AGENCY: Pereira O’Dell
CD: Nick Sonderup
AD: Emanuel Vinkler
CW: Jay Zschunke
DIRECTORS: Marcus Söderlund, Daniel Wolfe
Editor: Travis Moore
Producer: Jon Serna